A CONCEPTUAL STUDY- AN ANALYSIS OF CORPORATE SOCIAL RESPONSIBILITY IN INDIA
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https://doi.org/10.55662/Keywords:
CSR programs, CSR challenges, corporate social responsibilityAbstract
Corporate Social Responsibility (CSR), a relatively new term in India, has gained traction in recent years. CSR has become a standard business procedure that has gotten a lot of attention from CEOs of major multinational corporations. It makes it easier for businesses to align their activities with social standards. CSR is seen as a nexus of numerous programs aimed at ensuring the community's socio-economic growth. Recognizing that mainstreaming CSR into businesses can help businesses deliver societal value, especially in developing countries like India. This paper aims to provide an understanding of the idea of CSR as well as an analysis of CSR's growth in India. It discusses the policies that regulate CSR in India and case studies of CSR initiatives in Indian businesses, including the role of SMEs in CSR. Many problems are facing CSR in India, and the paper offers recommendations for overcoming these obstacles and accelerating CSR initiatives in India.
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